by Website Innovator 5/23/2022 Pillars to Keep in Mind for Social Media Strategies With the rise of social media, the marketing world has changed drastically in the past years. For small business owners, social media has become a wonderful environment for reaching new customers, creating a community of loyal customers for a sustainable, increasing business flow. In addition, social media has become a gateway for business owners to easily listen to customer’s needs and concerns for a product. However, this also means that customers have access to many, many more options for their choice, and competition in the social media market is higher than ever. In addition to a unique branding that makes your product or service stand out, there are a few pillars you must keep in mind for your social media strategies.
by Website Innovator 4/25/2022 Exploring Social Media Marketing Strategies With the rise in social media’s popularity, marketing through social media has become an important strategy for many businesses. With the unique potential social media holds to reach established niches and clients from any region, reaching the new target audience has become easier than ever for business marketing. Getting to understand the new market for outreach may seem hard, especially with many difficult terms and rapidly changing functionality being unfamiliar to many small business owners. However, with simple knowledge, social media marketing strategies can be utilized by anyone according to their needs. Throughout the following weeks, Website Innovator blogs will cover important aspects to keep in mind for social media marketing, as well as tips for getting started with the social media strategies. In this blogpost, we present to you the three types of popular social media platforms and their characteristics that may be ideal for your business.
by Website Innovator 8/6/2021 How to easily monetize your website Can the website go beyond its informative purpose, and be utilized as a source of profit? The answer is yes.
by Website Innovator 7/2/2021 Smart Digital Marketing Combines SEO + SEM These efforts should be valued as one integrated overall online marketing effort, where SEO and SEM work together in running effective digital campaigns.
by Website Innovator 3/1/2021 7 Important Tips to Building an Effective Website As more business owners realize the importance of having a website, the web is flooding with more static and ineffective websites that are nothing more than a powerpoint presentation of their businesses. While these websites set up the company's foothold in digital marketing, they fail to engage users and convert them into customers. In order to get a return on your investment in online marketing, the website has to offer a dynamic and interactive user experience with key functional features. Here are 7 we think you should know.
by Website Innovator 10/2/2020 Social Media Marketing Content promotion on social media platforms through tweeting or posting on instagram is critical nowadays for consumer engagement.
by Website Innovator 7/6/2020 Growth Driven SEO Did you know that 95% of all traffic on the internet go to websites that list on the front page of Google?
by Website Innovator 5/26/2020 Customized Domain What's in a name? Well as far as business' domain name goes, it's the identity of the brand, its online address, and a key marketing strategy.
by Website Innovator 5/18/2020 Track & Analyze Your Digital Marketing Performance In the process of establishing a functioning website for your business or interest, the next critical step is to set up a tracking system to coincide with the site going live so that all the important metrics of the site's performance can be captured, then analyzed for future improvements.